Old Spice Guy No Sweat Super Bowl Predictor

I created a caricature of Isaiah Mustafa, the iconic Old Spice Guy, for a Super Bowl promo. The concept reimagined him as an old-school fortune teller machine (like Zoltar) with his iconic voice included. Was sculpted in ZBrush.

Media from @oldspice on Instagram – “No Sweat Super Bowl Predictor” campaign. Used for portfolio demonstration only. No copyright ownership or endorsement implied.