A gumball machine titled 'Old Spice Guy' featuring a muscular, shirtless old man with a goatee and slicked-back hair, holding a bottle of Old Spice body wash and giving a thumbs-up.

Old Spice Guy No Sweat Super Bowl Predictor

I created a caricature of Isaiah Mustafa, the iconic Old Spice Guy, for a Super Bowl promo. The concept reimagined him as an old-school fortune teller machine (like Zoltar) with his iconic voice included. Was sculpted in ZBrush.

Media from @oldspice on Instagram – “No Sweat Super Bowl Predictor” campaign. Used for portfolio demonstration only. No copyright ownership or endorsement implied.